Having 4 years of experience at Boston Consulting Group and the urge to empower warung (a.k.a privately owned small grocery store) made Agung decide to start KUDO, which later is acquired by GRAB for its brilliance.
The journey of Agung building KUDO was one hell of a track. He encounter challenges such as fitting his product to the market, managing his team fading trust towards him, until he finally ran out of money.
Listen to Agung Nugroho’s journey in trying to sell his dreams (almost quite literally) in this episode!
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Author: Katadata Indonesia